Like I said in this post, I’m going to update this blog more often. And so, here is another monthly update.
I was kind of surprised myself when I saw it has been less than two weeks that I announced Project Beta, in this post. Because I’ve done a shit load of things for this new niche site.
Since I’m still stuck in Isan, North-East Thailand, I’ve taken this opportunity to get a lot of work done.
Things done in April
Let’s start with the things that have been done for Project Alfa, the authority website:
- Wrote and published a new money page
- Wrote and published 2 informational blog posts, just to add a little bit of fresh content, less for ranking these posts
- Created 6 (!) persona’s
- Created an about us page
- Wrote and published a (long) testimonial
- Made some changes on the design, menu…
- Been playing with building a chat bot with Chatfuel
- Started creating a lead magnet
- Adding some internal links
- And some more small things that I can’t think of right now
Most of the work has been in creating the persona’s. You see, I want to use these persona’s to do outreach for linkbuilding purposes. That’s why for 2 of the persona’s, I already created a LinkedIn profile.
With one of them, I already reached out to a influencer with a lot of followers on LinkedIn. I’m going to explain later why I like this strategy, how I do it and why I think LinkedIn is so underrated for linkbuilding purposes.
So in the end, I feel like I’ve put quite some time in this project but have little things to show off. In the near future I want to focus more time on creating content and less on wasting time with building chat bots etc.
Now project beta is something else. Less than 2 weeks ago I had nothing but the idea for the niche. And now it’s already a project that I’m kind of proud of.
Let’s list up the things I’ve done in less than 2 weeks:
- Keyword Research
- Writing 18 product reviews of at least 1.000 words
- Writing homepage
- Writing 1 Money Page
- Writing 1 supporting article of > 1.000 words
- Buying hosting and domain name
- Setup WordPress, analytics, search console, RankMath, SSL,…
- Design template pages with ThemeBuilder from ThriveThemes
- Published all of the content
- Created 2 persona’s
- Written and published a “History”, “About Us”, “Privacy Policy”, “Contact us”… page
- Created a quiz with ThriveQuizBuilder
I’d say the only thing this website needs more is consistent fresh content, some more money pages, more content on the homepage and links.
But hey, I feel like most of the hard has been done. Writing 18 product reviews is quite boring so I might consider outsourcing other product reviews. I just hate it too much 😉
In total, the website now has over 30k words published. That’s a good start.
The homepage is already indexed in Google and I expect some of the other pages to slowly get indexed as well soon.
Numbers
Project Alfa didn’t make any money yet. There’s still too little content on this website. I just seem to have so many ideas for this website, that I sometimes seem to lose focus.
Anyway, here’s the screenshot of the visitors according to Google Analytics.

As you can see, visitors have started to climb. But this is actually a lot less than I initially planned for last year when I started this project. Nonetheless, at least it’s going up and I’m ready now to make this grow really hard 😉
Almost all of the visitors are coming to the website through SEO, which makes sense. Here’s a graph of the organic visitors for project Alfa:

Right now, I don’t have a subscription to Ahrefs anymore. It’s fairly expensive so I’m only to subscribe again when I really need it but right now, I have the data I need. So there’s no graph about the ranking keywords.
But here’s a graph from Google Search Console with the evolution last months in terms of impressions.

So impressions have been climbing but seem to have stagnated the last few weeks. I expect next month will be somewhat te same or even a decline. Summer months aren’t the greatest for this website and it might take a while before new content will move the needle.
Anyway, not the best results, but we’re making progress. I hope to be able to show you guys some more impressive numbers soon and maybe even a first sale 😉
For Project Beta, there obviously is not much to show since the start was less than 2 weeks ago. As of next month, I’ll be able to show the first graph. But it would surprise me if there any visitors yet except visits from myself 😉
Goals for May
For Project Alfa I want to publish 3 money pages of about 3000 to 4000 words each. Next to these money page, I want to write and publish 6 supporting/informational articles.
As far as linkbuilding goes for project alfa, I might do some blog comments/forum links, some directory links and maybe even a first guest post. But I still don’t plan to go to aggressive with linkbuilding for this month.
For the month May I expect to work little to nothing on Project Beta. I think it’s good to let this website get indexed now and let it age just a little bit. I might drip a few articles and maybe create some social profiles and some basic foundation links but I’ll definitely won’t put in the amount of work like I did in April.
Most of my time in May will be going to optimizing older niche websites for some easy wins and some client work.